Blog articles focusing on search engine optimisation (SEO).
The news of the week in the SEO community comes off the back of this post by Matt Cutts. He started the post by saying this: Okay, I’m calling it: if you’re using guest blogging as a way to gain links in 2014, you should probably stop. Why? Because over time it’s become a more..
This week MajesticSEO released a new “wildcard” feature to their site explorer. What this does is allow you to explore the links to all pages of a site under a specific folder or part URL. This means that even if a web page is a 404 error page itself, if there are a range of..
A few months back we were asked to help a government organisation form an SEO link building strategy. Compared to most sites we do link building for it was an absolute breeze but we did notice a few things that could be carried across into general link building strategies for all kinds of websites. image..
Until a few years ago it was possible to win at SEO through taking a relatively robotic and technical approach to website optimisation and to then build links en masse through largely automated/outsourced or at least templated processes. There was often little love in this process apart from the love of finding and implementing new..
The Clique Hunter from Majestic just helped me find 125 new link opportunities that I have somehow managed to miss in a tight niche. I have been working for this client for around 18 months and our link building has been very successful and their traffic has grown significantly over the period but this was..
There still seems to be a lot of confusion about what is a reliable link building process that can be trusted not to fall foul of Google and also that will improve traffic. I have given a basic outline of our process in the following, and epically long infographic. I am not really sure that..
I guess I kind of threw you with that title? To be honest it threw me too; who would ever have guessed that Hannibal, BA Baraccus, Face and Raving Mad Murdoch had the secret to SEO link building in 2013 up their sleeves all those years ago. I was having a conversation with another SEO..
Link building has been an important element of SEO ever since Google introduced PageRank to their algorithm many years ago. For SEO newcomers; PageRank is a theory and patented technology introduced by Larry Page, the founder of Google which basically attributes value to a document (page) on the web based on the quality and number..
There have been many within the digital marketing industry who have been commenting of late that SEO is dead; Here are a few examples: http://www.sitepoint.com/seo-is-dead/ http://learntoduck.com/search-marketing/seo-is-dead/ Although I agree with the authors that SEO is indeed changing; stating that it is dead is just naive – and no, I cannot claim to hold an objective..
This week Google announced their biggest change since 2007 and considering they make around 500 changes to their algorithm each year, some which have had massive impact on their search results, this change is potentially a game changer. Google have always held the dream of being able to understand peoples intentions through their searches and..
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