Google Vehicle ads is a new, performance-focused ad format designed specifically for the automotive industry. These ads allow auto advertisers to promote their entire inventory of vehicles to interested customers shopping for cars across all Google platforms such as search, display and youtube. Vehicle ads support both new and used vehicle inventory from dealers, retailer..
Month: September 2024
Case Study: Performance Max Campaigns For B2B Account – Increased Conversions by 44% With 47% CPA Reduction
Background This case study relates to the work we are doing for a B2B client in the corporate gift space. We are running search and shopping campaigns for this B2B client. The challenge with many B2B Google ads accounts is that there is a lot of traffic on Google from consumers looking to buy individual..
